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Prime Television Exhibits New Professional Sony HD

For Press Information:
Sadie Paris, Bubble & Squeak
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E: sadie@bubblesqueak.co.uk

21st January 2005 - Prime Television, one of the UK’s leading HD broadcast facilities companies, announced today that it will be exhibiting its new Sony HVR-Z1 camcorders for the first time at The Broadcast “Engaging HD” Conference (3rd February 2005, Waldorf Hilton, London).  Prime has invested in 12 cameras as it sees that they  are set to revolutionise television putting Digital Betacam quality in the hands of producers and making it a natural progression from shooting with the hugely successful PD150/170 camcorders.

The HDV format also provides an affordable migration path to High Definition giving 1080i (50i PAL / 60i NTSC).  The camera itself uses DVCAM tapes and will even shoot in DV/DVCAM mode, making it dual purpose, and it boasts over 40 additional features over the consumer version making it ideal for the low budget professional.

Prime Television has invested in 12 cameras and are available for long or short term rental, dry hire or with crew.

About Prime Television
Prime Television is the leading supplier of HD equipment and crew for mainstream television supplying the worlds’ leading broadcasters and production companies.  A combination of technical expertise, support, advice and tight project management ensure all its productions are a success.

Prime Television is known for its work in entertainment, drama, documentary, commercials and sports.  Prime supplies kit and crew for leading companies including  Tiger Aspect, BBC, Granada and Sky.  It has recently worked on Coach Trip for 12 Yard, Secrets of Desire for Endemol and are currently working on Casino Casino for Talent TV and a feature film called Rolling with the Nines.

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