SubHeader05

New Media Development

True to Prime’s business foundation, the company is now a major supplier of production facilities to new media producers. Some of the services we offer include:

System Integration and Installation

Prime can supply and fit a bespoke broadcast or webcast studio at your premises, intelligently designed to your specification and configured for future expansion of services. In addition we can also deliver flyaway solutions to cover visualisation of special events. We are particularly excited to have a contract with BBC Radio 2 to provide live web streaming for ‘visualisation’ of Chris Evans and Simon Mayo’s shows. This and our contracts with Radio 1 in this field put us in a strong position to lead the way in multiplatform technology.

Web Streaming

Prime can provide a full end to end streaming solution for its clients from on site acquisition and communications, content delivery networks to website integration.

Project and Technical Management

Prime can help with the planning of any ongoing project or special media event. We provide innovative solutions for you to maximise the content for your events with client/customer interactivity. We can advise on costs and also assist with ad funding or sponsorship that ensures delivering the best quality product. 

Web Channel Production – Programmes

Most businesses require an edge and video provides that as no other medium can. It is the most cost-effective way to talk directly to your customers, stakeholders and employees – that’s what on-line video can do! Prime Television offers a wide variety of production facilities, catering for just about every aspect of visual media; we can offer small individual productions services like editing or a quick interview, or we can supply a complete one-stop-shop solution and supply a full broadcast edited programme or video clip.

Web Channel Production – Commercials & Virals

On-line advertising is growing fast and we at Prime can provide your entire production needs and advice to make your next on-line ad campaign come to life. If you need any evidence on future trends in on line advertising, then consider what the ad industry is saying about multi-platform versus traditional broadcast.

According to MediaCom Agency, in 2010 on-line advertising was worth around £60m, this year it will climb to £90m. The agency reveals that on line ads are stronger for brand consolidation because they deliver ‘eyeballs’! Pre-roll ads may be small in volume but according to MediaCom, their effectiveness is phenomenal for engaging with targeted audiences. Research suggests 35% of audiences are watching ads originated on the internet and this figure rises to 40% for males. Viewing on the net is much more about being 1 to 1 with the consumer than free to air TV. In the next 2 years, connected TV and mobile devices (phones iPads etc) will dominate media viewing and provide the springboard to develop branded content.

Call us at Prime to help provide you with all you need for your next commercial; from the conception of your ad or brainstorming for your viral through to assistance with scripts, filming, editing, and supplying the video files for easy integration to the web.